Pizza Hut makes sports fans nostalgic

Twisted Tea helps fans recover from vasectomies.

Reaching new markets with new products using old IP

Spotify joins the vertical video trend

Everyone is TikTok-esque

ESPN wants non-sports fans to make a bracket

"Go with your gut," says ESPN

Alcohol brands go virtual to up engagement

Since virtually everyone's "sober curious" now

BetterHelp loses customer trust while e.l.f. builds it

A warning, an example.

Should marketers bother with legacy networks + streaming?

Creation > distribution, for networks??

How One Brand’s Building for a Cookieless Future

Replacing third-party with first-party.

YouTube's international content ambitions

And what it means for marketers.

81% of consumers love influencers

It's almost like influencers are influential.

Alcohol brands are opting for more media tie-ins

We all Scream for/at/on tequila

The IG blue check now comes with a price

Paid verification and.....trolling, maybe??